Our Partners

APRAISAprais small

Strategic Partner

APRAIS is a unique 360° relationship measurement and management system structured around on-line qualitative and quantitative data collection. Their combination of benchmarked metrics and expert interpretation has proven to be the most constructive approach towards relationship management.

APRAIS is a consistent, objective system for managing complex multiple relationships, as it provides clear comparative data across brands, markets, communication disciplines. Using APRAIS to manage multiple relationships means that any necessary high level client/agency management decisions can be based on sound knowledge.

APRAIS is an independent company committed to improving relationships by providing impartial objectivity, benchmarked results and knowledgeable insights. They have already helped over 2,000 relationships worldwide since launching in 1998.

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MARKETING SUPPLY CHAINmsc_logo

Strategic Partner

Marketing Supply Chain is a pure consultancy business, which specialises in optimising marketing investment for its clients. As such, it is a complimentary business to Media Sense, and we work in partnership to demonstrably improve spend efficiency across all marketing categories.

MSc’s services include: optimisation of all activities related to the production of marketing materials (Press/OOH & TV, digital, point of sale); the creation and implementation of strategies to automate core marketing processes (digital asset management, on-line ordering and automated campaign approvals); and reviews of costs, contract compliance and service delivery for marketing suppliers (particularly creative agencies, print management and press production services). Additionally MSc helps clients to improve internal marketing effectiveness through establishing clear marketing investment metrics and better integrating Marketing and Procurement functions to drive sustained efficiency gains.

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TINA FEGENT

Associate

Tina Fegent runs a Marketing Procurement Consultancy, working with clients to ensure they are enjoying the best commercial terms with their agencies. Her unique experience has been gained from working for both clients and agencies, and as one of the first practitioners in the UK to be involved in this area, she is a valuable resource to Media Sense and our clients.

To see more of the services Tina provides, click here